AT GLANCE
Overview
PROGRAM SUMMARY
- Credits 210
- Regular Duration 3y
- Study Language English
- Thesis Language English
- Study Method eLearning Virtual Distance
- Start Dates eLearning: October, January, March, May, August | Distance: October, January, March, May, August | Virtual: October, January, March, May, August
- Research Required Yes
- Research Words 70,000 ±15%
- Transfer Credits Available
- Study Modules 5
- Awarded Diploma D.Phil. in Sales and Marketing
Institut Avrio de Genève’s Doctorate in Sales and Marketing is one of the most acclaimed programs across the globe. Our distance education program overlooks and publishes innovative and novel research. Our online doctorate requires completed academic work while the rest of the duration will be spent on finishing up your final dissertation project. We are looking for candidates with a strong forte, preferably a master’s diploma in a relevant field with outstanding grades and research publications in your record.
PROGRAM DESCRIPTION
Swiss-British education at this professional level is interested in the implementation and formulation of various marketing and sales strategies both at domestic and international levels. Our virtual study doctorate requires individuals with the reasoning and research skills to research and analyze existing problems within the domain of sales and marketing. Once analyzed we are looking for strategists who can offer the world sustainable solutions. You will spend time in reading groups, seminars, workshops and will be provided with a competitive and healthy environment where the latest and traditionalist research methodologies and techniques will be removed as well as theoretical frameworks.
AIM
Our Swiss diploma offers you the platform to exhibit your prowess. During the program you will have access to the institute’s incredible and endless online resources and archives. You will additionally be under the tutelage of the world’s best thinkers and academics. Once you commence with your final project you will be provided a supervisor who will guide, mentor and aid you through the process. You will be mentored in producing useful contributions and novel research worth publishing in peer reviewed research journals. Such contributions will pave the way for public policy makers, business practitioners and researchers across the globe.
This doctoral provides you with multiple job options such as a market researcher, advertising director, or a public relations officer within the public, private or some government arenas. Studying with us will connect you with our regional, and international links including organizations. Study from the comfort of your home space while you acquire world class knowledge. Acquiring your diploma online provides you the advantage of lower responsibility and lower costs.
PROGRAM SUMMARY
- Credits 210
- Regular Duration 3y
- Study Language English
- Thesis Language English
- Study Method eLearning Virtual Distance
- Start Dates eLearning: October, January, March, May, August | Distance: October, January, March, May, August | Virtual: October, January, March, May, August
- Research Required Yes
- Research Words 70,000 ±15%
- Transfer Credits Available
- Study Modules 5
- Awarded Diploma D.Phil. in Sales and Marketing
Curriculum
PROGRAM SUMMARY
- Credits 210
- Regular Duration 3y
- Study Language English
- Thesis Language English
- Study Method eLearning Virtual Distance
- Start Dates eLearning: October, January, March, May, August | Distance: October, January, March, May, August | Virtual: October, January, March, May, August
- Research Required Yes
- Research Words 70,000 ±15%
- Transfer Credits Available
- Study Modules 5
- Awarded Diploma D.Phil. in Sales and Marketing
FIRST YEAR
The success of the World Wide Web and the proliferation of the Internet and associated technologies have revolutionised the way organisations conduct their business. The most apparent change has been the support provided through technology to a number of traditional operations,such as sales, communications, customer services and marketing.
An organisation’s success depends on a number of factors including its operations, its marketing strategy, its human resource management and its sales. One of the most common criteria used for assessing the organisation’s success is sales growth. This is an indication that the organisation manages to maintain its existing customers but also attract interest followed by sales from new markets.
How then do organizations develop strategies in a complex marketing environment? How do they assess opportunities and threats? Which markets and segments do they target and why? Which market positions play to an organization’s strengths? What product portfolio should be maintained for long-term value? These are some of the questions we shall address.
Doing the right things in the right way at the right time. Learners will look at the process of making a good decision.
Do problems pose a threat or are they an opportunity to improve? Here, learners will figure out how to turn a problem into an advantage.
There are many theories concerned with management and the various models developed from these theories. This module looks over these theories with real life examples.
Planning for influences on the business outside your control.
The Culture and ethics involved in the business world today.
What are my competitors doing, how are they doing it, why are they doing it? Reviewing and analysing competitor actions to enhance managerial roles.
"The curriculum is subject to change without prior notice"
More Information
PROGRAM SUMMARY
- Credits 210
- Regular Duration 3y
- Study Language English
- Thesis Language English
- Study Method eLearning Virtual Distance
- Start Dates eLearning: October, January, March, May, August | Distance: October, January, March, May, August | Virtual: October, January, March, May, August
- Research Required Yes
- Research Words 70,000 ±15%
- Transfer Credits Available
- Study Modules 5
- Awarded Diploma D.Phil. in Sales and Marketing
Admission & Graduation
PROGRAM SUMMARY
- Credits 210
- Regular Duration 3y
- Study Language English
- Thesis Language English
- Study Method eLearning Virtual Distance
- Start Dates eLearning: October, January, March, May, August | Distance: October, January, March, May, August | Virtual: October, January, March, May, August
- Research Required Yes
- Research Words 70,000 ±15%
- Transfer Credits Available
- Study Modules 5
- Awarded Diploma D.Phil. in Sales and Marketing
